Holograms advertising on vehicles
Brands and creative agencies in some foreign countries are going crazy on hologram advertising on vehicles which is very distracting on roads.
Before India creatives get excited and embark on this path, consumer or road or i&b ministry must define rules for India on where advertising is not permitted and where hologram advertising is permitted. more
Before India creatives get excited and embark on this path, consumer or road or i&b ministry must define rules for India on where advertising is not permitted and where hologram advertising is permitted. more
Viewed by 443
we need to be upfront cautious since already accidents are very high due to various reasons like bad roads/vehicle in bad condition and drunken driving etc and we do not need one more distraction for the drivers on road more
Feb 27
I think such advertisements are too dangerous for drivers and should not be allowed. Already India tops in road accidents. more
Feb 27
Psychedelic and alien to Indian roads. Agree highly distracting, especially when roads in India see so many accidents. Anyway drivers, especially those driving big cars, easily seeing their mobile phones, can potentially cause accidents. more
Feb 27
