What is the definition of registered brand ?

What is the definition of a registered brand ? If an individual or the company has applied for registration of a brand and the formal registration of the same is pending with the Competent Authority, as the process is a little time consuming, then will this brand be treated as a registered brand or not ? more  

Unless the transaction is completed,it can not be called registered. more  
Registration refers to patent registration given by registrar of patents. One can register brand, logo, or process or even an idea. Application for a patent only means you are dating it. In claims of dispute date of applying for registration becomes is crucial. One can write on the package that registration is applied. It just warns others against duplication, copying etc. more  
Agree with Mr.Unnikrishnan. So long as the registration is not in your hand, you kan use the brand but kannot write it "registerere". more  
Pending registration the entity whether in person or company cannot claim as registered brand. There is no legal entity. more  
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